London, United Kingdom
For an SEO agency in a competitive city like London, having “limited public metrics” on their own domain is a red flag. If they were aggressively optimizing and winning meaningful search traffic, you’d usually see at least some visible footprint, even from the outside. Do they practice what they preach? From what you can see, not convincingly. When an SEO agency isn’t clearly ranking or showing measurable visibility themselves, you’re basically being asked to trust their sales pitch instead of their results. If it were my money, I’d keep looking for an agency whose own site is a clear, visible example of the kind of growth they claim they can get for you.
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