Key Principles

Nottingham, United Kingdom

If an agency is selling you consulting, their own domain is the cleanest proof of whether they know what they’re doing, and in Key Principles’ case the fundamentals look strong. Solid domain authority plus a growing market presence tells you they’re not just sitting still; they’re building real equity over time instead of chasing short term tricks. The fact that their backlink authority is growing from diverse sources is a big green flag, because that usually means trustworthy relationships, relevant mentions, and sustainable growth. Do they practice what they preach? Their domain performance suggests yes, they understand how to build authority the right way. If you want a consulting partner that plays the long game and actually builds assets, they’re worth putting on your shortlist.

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SEO Overview

Comprehensive SEO and AI visibility metrics

41
Fair Domain Rank
Monthly Traffic
494
Total Keywords
311
Keywords in Top 1
Keywords in Top 3
AI Presence
AI Citations

Backlinks Profile

Backlink quality and authority metrics

Total Backlinks
604
Referring Domains
130
Referring Pages
575
Crawled Pages
626
Dofollow %
88.0%
Broken Backlinks
88
Spam Score
0
Live Backlinks
516
Link Attributes:
noopener
74
nofollow
69
noreferrer
19
external
3
ugc
3
Top Countries:
GB
398
US
18
CO
11
Worldwide
10