Lincoln, United States
For Kaizen Digital Marketing Group, the big story is that they are actively working on building domain authority in a pretty competitive market. That tells you they understand that authority is a long game, but it also means you are likely looking at a shop that is still in the proving phase with their own site, not one that has already dominated its space. Do they practice what they preach? Their own domain signals effort and awareness, but not yet established leadership. If you want a partner who’s scrappy, growing, and you are okay being part of that climb, they could be a fit. If you need a consulting agency whose own site is already a standout authority in its niche, you might want to keep looking.
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