Basel, Switzerland
For a solo SEO consultant in a competitive market, the fact that they’re clearly focused on building domain authority is a good sign. It tells you they understand that SEO is a long game and they’re working on their own asset, not just talking about it on slides. Do they practice what they preach? Their own domain shows they’re in the process of climbing, not sitting at the top yet. If you want someone scrappy who’s actively growing their own footprint and you’re okay with a partner who’s still scaling up their authority, you could give them a shot. If you need a heavy hitter with a visibly dominant domain right now, you might keep looking.
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