Naples, Italy
With this site, the biggest signal is actually what’s missing: there just is not much visible data to judge how well they rank or how strong their organic footprint really is. For a consultant selling SEO expertise, that lack of clear, measurable presence is a red flag, because your own domain should be your best case study, especially in a local market like Naples. Do they practice what they preach? From what we can see publicly, it is hard to tell, and “hard to tell” is not what you want when you are trusting someone with your revenue. If you are considering them, I would only move forward if they can show you concrete examples and live rankings for their own site and client sites; if they cannot, I would keep looking for someone whose domain performance already proves they can win in search.
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